Last year Gossip & Glamour hosted over 100 of the top style bloggers in the city for a day of insight and inspiration at the annual Style Summit and we can't wait to do it again! At the event, we touched on everything from how to work with fashion brands, to how to ask for money, how to maintain an authentic voice when creating content, and most importantly, how to track metrics on paid collaborations. We featured a range of brands including Neiman Marcus, Brooks Running, Fitcode, and Julep and also turned the tables on some of our favorite social media personalities including Jess Estrada, Moorea Seal, Jenny Cookies, Tiffany Ishiguro, and Brandy Brown. We dove headfirst into the business of blogging and uncovered tools and techniques that would ultimately help bloggers in the Seattle market sign larger deals with brands and pave the way for long-term success.
It was a power packed yet playful day, and the style bloggers who came offline for the event expanded their networks and sparked numerous creative collaborations that are still going strong today. It was at the Style Summit that Moorea Seal first announced she would be moving her storefront from Belltown to First Ave., and where Keynote speaker Alan Gertner of Tokyo Smoke announced that he would be expanding his brand to Seattle. At the event, Darcy Camden and Andrew Hoge dabbled with Facebook LIVE in the style summit greenroom and captured some rare and hilarious moments backstage with panelists. Stylists from Coupe Rokei Salon armed themselves with styling tools and makeup brushes to keep panelists looking fresh before heading on stage and raffled off an epic Smith & Cult beauty prize pack. The event ended with an after-party at The Nest, Hotel Thompson's rooftop bar where guests enjoyed photo opps and refreshments.
The Style Summit is truly our favorite event of the year because it brings the community together in real life to connect, share ideas, spark collaborations, and learn coveted insight from brands. We can't wait to do it again this year in partnership with W Bellevue! Here's a link to more info: http://www.gossip-glamour.com/style-summit/.
We will be announcing the first round of speakers and panel topics next week!
Photo credit: Vivian Hsu Photography
But don't take our word for it. Here's what other people are saying about the Style Summit:
"I was reminded how valuable real-life connections are!" said Neha of Neha Beauty.
"We were excited to learn more about what's trending in the influencer world," said Daniella of The Fearey Group.
"It was such an incredible experience to be surrounded in a room of like-minded, motivated and local hustlers," said Cortney of The Grey Edit.
"Anytime a group of like-minded individuals comes together, it's empowering," said Kelsey of the style blog Kelsey This Year.
"My biggest takeaway from the conference is that life is way more meaningful if you take on a big challenge, work hard, and cultivate deep relationships," said Angela of NW Healthy Mama.